Having visibility, but above all engagement, on Social Networks has become increasingly complex. While it is possible to manage a Social Network entirely on one’s own in an amateurish manner, without the guidance of a professional, the results over time will be increasingly poor.
Those in need of valuable results should consult an expert in Social Media Marketing to have periodic guidelines for planning marketing strategies.
When it comes to Social Networks, there is still a perception among some that it is a marginal activity, requiring no particular expertise. On the contrary, managing Social Networks is a multifaceted profession, coordinated by the Social Media Manager, an interpreter of Social Media Marketing.
Today, almost all of us are digital, we own smartphones, and we can manage personal social profiles, business pages, or a group, but this does not make us specialists in the field. Communication must be effective.
Managing Social Networks is a more complex job, requiring specific skills, expanded to knowledge of various disciplines that compose the conquest of visibility on the Internet.
The role of the Social Media Manager condenses into a single figure, therefore, entails a significant amount of broad and heterogeneous skills, understanding the work of an entire group of experts.
The Social Media Manager is the professional figure responsible for managing marketing and advertising on Social channels. This management includes:
- Planning, strategy, and goal definition;
- Brand growth and online reputation management;
- Creation of textual and graphical content;
- Inbound traffic generation;
- Possible contact management and sales support;
- Possible community management and page moderation.
The Social professional is a creative, a strategist who knows the technical characteristics of the various channels, stays updated, tailors the content to reach the widest audience, with the ultimate goal of turning fans into customers and then into brand messengers.
In short, the Social Media Manager is a team of professionals who can support you in achieving greater results compared to an amateur management of your Social channels.
How We Work
After initial contact, we suggest a preliminary meeting to get to know you, understand your needs, and determine the objectives. The meeting is free and can take place over the phone or through other remote communication systems, including video conferencing with tools such as Skype, Zoom, Meet, etc..
You can contact us by clicking here.
